Ayako Tachibana Wants to Go Viral

  • 72'
  • Japan
  • 2020

Tachibana Ayako and Keisuke became darlings of the YouTubeverse due to their cute videos, which mainly she makes but he gets all the credit for. As if that wasn’t enough, Keisuke also cheats on Ayako – watching happy videos of them together while doing the dirty with the other woman. But Ayako will get her credit, and her revenge.

In the 1990s, pink eiga films (Japanese softcore erotica) were regularly shown at international festivals – until they suddenly weren’t anymore. However, pink eiga culture continued to produce masterpieces small and grand year in, year out, especially from a company called OP Eiga. Among its 2020 output, Ayako Tachibana Wants to Go Viral shines particularly brightly: a quirky satire on YouTuber mores that turns into a stylish horror film, with many an acerbic comment on modern-day image culture and the selling of a private life (or the illusion of that life) to the public sphere.

Director
Sato Amane
Premiere
International premiere
Country of production
Japan
Production Year
2020
Festival Edition
IFFR 2021
Length
72'
Medium
DCP
Original title
Tachibana Ayako wa miraretai
Language
Japanese
Producer
Hidekazu Saito
Production Company
Okura Pictures
Sales
Okura Pictures
Screenplay
Sato Amane
Cinematography
Hashimoto Atsushi
Editor
Sato Amane
Production Design
Sato Amane
Sound Design
Yoshikata Junji
Cast
Yamagishi Aika, Higashiyama Kohei, Koume Ena, Yoshine Yuria