CineMart: submitting a project

How will CineMart deal with COVID - 19?

We are anticipating an online edition of CineMart. During these challenging times, our main goal is to support and inspire the filmmaking community and to provide a strong digital platform for our programmes to do so. Our mentors will guide the selected projects on the road to identifying the right potential partners and presenting the project in a way that captures its uniqueness. The CineMart selection will be presented to key industry guests during Spotlight, which will be followed by curated one- to - one meetings. The projects will be supported by our team throughout.

What do I apply for?

The opportunity to launch a film project to the international film industry and to find the right connections to get your projects financed. CineMart is not a fund, and does not provide financing itself. Selected projects get the opportunity to present themselves via pre-scheduled one-to-one meetings and many facilitated informal networking events, to potential co-producers, sales agents and financiers. In addition, four awards are handed out annually to projects from the CineMart selection.

Who can apply?

In most cases, CineMart applications are submitted by the producer of the project. An application submitted by the director of the project will be accepted, as long as there is a producer attached. 

When & how can I apply?

It is possible to apply with a project from the first week of July. The deadline can be found here. Applications can only be processed if all necessary information has been submitted online via your personal account.
You can submit your project through our CineMart project entry page.

The selection process for CineMart takes place in two phases:

Phase 1

  • The application form is available now in your account. This form will allow you to include detailed project information.
  • Please make sure to check the Rules & Regulations first. 
  • Early in October, the CineMart selection committee will reach a decision on all submitted forms.
  • The contact person will receive the decision by e-mail.

Phase 2

  • If your project is pre-selected, you are given one week to submit your full dossier (PDF) by email that includes links to previous work. It is not possible to extend this one week period. The selection committee will reach its final decision on all pre-selected projects by early December.
When will I know if I'm pre-selected?

Early October, the CineMart selection committee will reach a decision on all submitted forms. You will receive notification through email if your project is pre-selected or not. It is not possible to appeal the committee's pre-selection decisions.

In which languages may I apply?

Application materials (and subtitles) should be in English.

What information is required?

The CineMart application form allows you to submit detailed information about your project. The form is available in your personal account one month before the deadline.
A summary of what you need to fill out:

  1. Project information: Title, production country/ies, type of film, production status, goals at CineMart, logline (max. 60 words), synopsis (max. 1.500 words), director's statement (max. 1.500 words), most successful recent festival selections or awards for director and producer
  2. Film credits: name and contact details for director, producer and if applicable:writer, co-producer, financier, sales agent
  3. Technical info: Running time, shooting format, colour/b&w, languages
  4. Financial info: Total budget (in euro), Financing already secured (amount as well as explanatory overview)
I am a producer/writer with a project, but no director is attached yet. Can I apply?

No. To CineMart, the vision and the talent of a director are essential when making choices. The same goes for the industry attending CineMart.

I am a director with a project, looking for a producer. Can I apply?

CineMart is there to facilitate looking for co-producers and financiers. If you have no producer yet, most likely it is too early for you to apply to CineMart.

What is a right stage for a project to be in to bring it to CineMart?

Presenting a project at CineMart, means launching it internationally and creating a very tangible awareness about your project. If you are not ready yet to provide the people you meet at CineMart with a script or when there is no financing in place yet, the industry attending CineMart will most likely not be in a position to come on board of your project yet.

At the same time when you are shooting already at the time of CineMart, or shooting is planned immediately after, be aware that you allow potential co-producers with very little opportunities to become a part of your project.

The project should have at least national (development) funding or third - party financing secured. It is strongly recommended to have approximately 20% of the budget in place.

What are the criteria for selection and what are you looking for?
  1. Artistic quality. The selection committee looks specifically at the coherence between personal motivation and artistic principles, and the way these are aimed to be expressed in the final work. What is the cinematic vision? What drives the filmmaker? Through previous work the overall style and mastery of storytelling through audio visual elements is assessed. Originality and imagination are important elements.

  2. Relevance. The selection committee takes the urgency of the project, and to what level the project is distinctive and unique into account.

  3. Potential. The selection committee assesses if the project fits the editorial line-up of International Film Festival Rotterdam, has market potential and if the project is at the right stage and in the right shape to be presented to potential (financial) partners.

  4. Formalities.

  • Projects should be new to the market and not have explored all possible avenues of financing yet. If your project was presented at another market, there are a limited amount of exceptions. Please contact us directly to discuss the possibilities.

  • The feature film is intended for theatrical release(minimum length of 60 minutes)

  • A complete screenplay should be available during CineMart;

  • The project should have at least have national (development) funding or third - party investment secured when submitting the project.

  • The project can be from all parts of the world.

  • The project is set up as a co-production and there should be a potential international market for the project.

  • The total budget of the film should not exceed 6 million euros.

  • Applications can only be submitted more than once when specifically invited to do so.

  • The selection committee's decisions can not be appealed.

    A reference of films and projects that were selected for previous CineMart selections can be found here.

Together the selection should form a balance of distinct voices, different subjects & cinematic styles, 1st features to established filmmakers, gender and representation (of everyone in the project involved), where each project can uniquely shine.

Can I submit a documentary project?

The main focus of CineMart is the support of fiction features. Shorts, documentaries and films made for television will not be taken into consideration. In some cases, the CineMart selects so-called creative documentaries. These projects always have a strong cinematic approach and are films that play with fiction or have a more experimental approach. Please keep in mind that the professionals attending CineMart mainly focus on fiction features.

How do I submit my project to the Rotterdam Lab?

The Rotterdam Lab is organised by CineMart in close collaboration with various partner organisations involved in the training of young producers as well as funding bodies. In order to take part in the Rotterdam Lab, it is necessary that you get in touch affiliate yourself with one of these partnering organisations that are relevant to you, because, instead of organizing an open selection procedure, potential participants in the Rotterdam Lab are nominated by these partners.

Can I apply with more than one project?

Please be aware that it is highly unlikely that more than one project by the same director or producer will be selected at once. We advise you to carefully think about the project that has the most priority for you.

Is it necessary to have financiers/partners in place?

The project should have at least national (development) funding or third - party financing secured. It is strongly recommended to have approximately 20% of the budget in place.

I submitted my project before to CineMart, but it was not selected. Can I submit it again?

Due to the number of applications that CineMart receives, it is not possible to submit the same dossier twice. Applications can only be submitted more than once when the project has made substantial progress and has been invited to re-apply.

What do you mean with most successful recent festival selections or awards for director and producer?

The application form requires you to include information about previous accomplishments of the director and the producer. It is important for us to know more about your previous work. In these fields you can summarize three important awards, selections or premieres of your work. For instance: 3 different awards for 1 film, 3 festival selections for 3 different films, 1 scholarship and two grants for 1 project, you decide!

What do I submit after pre-selection?

Find out the details here.