Pro Hub mentors 2019

As part of the Pro Hub’s activities, filmmakers are invited to take 30-minute one-to-one meetings with a mentor. These Industry insiders can provide important advice, guidance, coaching and inspiration to the filmmakers.

They will assist them in making the most of their stay in Rotterdam, developing strategies to advance their film in selection, give advice on their next projects and connect them to key Industry players. Mentors can also assist with specific questions concerning development, financing, sales, marketing, and festival strategies.

Producers and sales agents with a film in the festival can also book a meeting with a mentor.

The mentors at IFFR 2019 are:

Hayet Benkara

(available for meetings, January 24 - February 1)

A Toronto-based Film Industry Advisor. She worked 6 years as the Manager of the Sales Office, the unofficial market, at the Toronto International Film Festival.

She is now the Manager of STUDIO a new industry year-round programme at TIFF Bell Lightbox (tiff.net/Studio). Benkara has also worked for many prestigious film festivals such as Cannes (Producers Network), Berlin (the Co-production market), IFFR (CineMart), the Dubai International Film Festival, the Guanajuato Film Festival (Mexico), Era New Horizon (Poland), the Abu Dhabi Film Festival and most recently the Doha Film Institute.

Over the years, Hayet Benkara has developed a very strong international network and a good knowledge of the international marketplace. Year round she advises young and more established filmmakers and producers on Development, Production, Co-production, Distribution and Marketing, and Festival strategies.

Expertise: Production, Sales, Acquisition and Marketing, Film Festivals

Territories: North America and Europe

Tejinder Jouhal

(available for meetings, January 26 - 28)

Tejinder has worked across independent exhibition, distribution and international sales for over 15 years. She is currently Senior Marketing and Distribution Manager at HanWay Films; a leading international sales company based in London. Representing a slate of 20+ features and a back catalogue of over 200 including Wash Westmoreland’s COLETTE, Jean Stephane Sauvaire’s A Prayer Before Dawn, Haifaa Al Mansour’s Mary Shelley, Yorgos Lanthimos’ Killing Of A Sacred Dear and Lone Scherfig’s upcoming The Kindness Of Strangers

Specialising in devising international festival strategies for features and working closely with producers to help launch their films to market, she also works with distributors in supporting their local releases. In addition to her work at HanWay she also consults for
independent directors offering advice and support on launching their projects as well as working for the London Indian Film Festival as the Head of Industry and Partnerships (2018). 

Previously she worked at the ICA Cinema in London for 9 years where she managed the cinema and distribution operations. Launching independent features and documentaries from across the world in the UK. Internationally, she has worked for the Doha Tribeca Film Festival for two seasons as Programme Manager.

Expertise: International Strategies, Film Festivals, Marketing Materials, Distribution.

Marina Kožul

(available for meetings, January 24 - 28)

Worked for Croatian Radiotelevision as a screenwriter, and from 2002 to 2004 she was engaged on a monthly-based TV show Videodrome, which broadcast international experimental film and video.

She is one of the co-founders of the Croatian non-profit organization, 25 FPS Association for Audio- Visual Research (2004) in Zagreb, whose activities include media education and publishing, and its main project is 25 FPS – International Experimental Film and Video Festival where she works as one of the programmers and producers.

She has curated programs for several festivals, art cinemas in Zagreb and other Croatian cities, as well as promoting Croatian experimental film, video, and animation within European and international film and media events.

Expertise: Shorts, Experimental Films, Animation Films, Festivals strategies.

Territories: Europe

  • Pro Hub mentors 2019

    Hayet Benkara

  • Pro Hub mentors 2019

    Pierre Menahem

  • Pro Hub mentors 2019

    Marina Kožul

  • Pro Hub mentors 2019

    Julien Razafindranaly

  • Pro Hub mentors 2019

    Tejinder Jouhal

  • Pro Hub mentors 2019

    Beatrice Neumann

Pierre Menahem

(available for meetings, January 25 - 30)

A Paris-based film executive with more than 15-years experience in the Industry, Pierre worked at Celluloid Dreams as director of sales and acquisitions for 8 years, supervising the marketing of a catalogue of more than 200 titles and attending all principal festival and markets (Sundance, Berlin, Cannes, Tokyo, Filmart HK, Locarno, Venice, Toronto, AFM).

In 2004 he founded Scalpel Films, co-producing and selling 4 to 5 films a year from all over the world. During this period he served as jury member in several festivals and participated in many workshops on international sales and co-productions. In 2011 he created a sales division in the production company MPM Film.

Pierre is also the programmer for competition features, docs, and shorts, as well as the work in progress section for Industry professionals of the Belfort International Film Festival. In 2015 he founded Still Moving with former MPM Film partner Juliette Lepoutre, a new Paris based company dedicated to international co-productions and sales.

Expertise: International strategies, Development, Co-Production, Marketing, Distribution, Film Festivals

Territories: World

Beatrice Neumann

(available for meetings, January 28  - 29) 

Beatrice has had a successful over a decade-spanning career in film acquisitions for The Works and Content Media now Kew Media, working on films like Peter Greenaway’s Nightwatch, Andrea Arnold’s FISHTANK, Louie Psihoyos’ The Cove and Luca Guadagnino’s I Am Love, before starting her consultancy business in January 2015.

Her clients since then include amongst others Edinburgh International Film Festival, IFFR Cinemart, Creative England, Film London, FFilm Cymru and filmmakers. Beatrice’s freelance work as BeA Film involves consulting directly with filmmakers developing marketing and distribution strategies in the early stages of the project development including story and script consultancy and has run direct distribution campaigns in the UK.

Since 2016 she also works as the part-time Programme Manager for Inside Pictures, an intensive film business training and leadership skills development programme presented by the National Film & Television School with training modules in London and Los Angeles. She served as Inside Pictures’ Director of Operations for a year in 2017/18. She teaches at Sheffield Hallam University as an Associate Lecturer and speaks regularly on international panels and advises and participates as a trainer and mentor on international training programmes including NFTS, FDA, Metro Film School, ACE, EAVE. Other projects include Distribution Rewired, a 2-day event on emerging distribution models and methods in collaboration with the Edinburgh International Film Festival and Screentank, a female producer training scheme in collaboration with Damechanger in Australia.

Expertise: Sales & Distribution Strategies, Festivals, Development, Marketing, Training, Mentoring

Territories: World

Julien Razafindranaly

(available for meetings, January 25 - 30)

Julien started his career in his home country France by gathering various experiences in the fields of exhibitions, festival programming, and production. In 2011-2012 he trained in the Atelier Ludwigsburg-Paris between La Fémis in Paris, the Filmakademie Baden-Württemberg in Ludwigsburg and the British National Film & Television School in London.

Following the completion of this MEDIA-supported programme, Julien moved to Germany to join the sales team of the Cologne-based The Match Factory.
He so continued to develop his knowledge in production, sales and distribution of independent feature films working under Michael Weber’s leadership on the international releases of pictures from the likes of Maren Ade, Fatih Akin, Ritesh Batra, Marco Bellocchio, Ari Folman, Miguel Gomes, Felix van Groeningen, Andrew Haigh, Aki Kaurismäki, Samuel Maoz, Kornél Mundruczó, Christian Petzold, Alice Rohrwacher, Danis Tanović and Apichatpong Weerasethakul.

While at The Match Factory until fall 2018 - ultimately as Senior sales - Julien was able to build an international network and be present at the major film festivals. Among those Cannes, Berlin, TIFF, AFM, San Sebastian, Filmart, SXSW, or Telluride.

Expertise: International and festival strategies, marketing strategy, marketing materials for sales and distribution, international sales, film festival launches.

Territories: World

Producers will be able to request a meeting with ACE Producers

exclusively on Monday, January 28

ACE Producers is an exclusive network of experienced independent film producers from Europe and beyond. Membership of the network is based on professionalism, mutual trust, collaborative working and openness to new ideas. A fundamental aim of ACE Producers is to encourage and enable international co-production. Producers with proven experience in their own countries are welcomed into the network after completing the ACE programme of advanced training, which consists of three workshops during one year. The training asserts the position and unique responsibilities of the producer throughout the whole process of a project’s development, production, marketing and delivery to audiences.

The ACE team will be at IFFR Pro and are keen to meet international producers interested in applying to the next ACE Session. To find out more about the ACE Workshops, the ACE Network and the application process, you can arrange a meeting with ACE by filling out the Mentor Meetings Form in the sidebar or by contacting Pro Hub by mail or during the festival.