How can a stuffy local Swedish council lure a popular major company like Superbilly? How do you make sure that this German budget retail chain sets up shop in the town of Lafors, and not in its competitor, Alingsås? With a sparkling commercial, of course, putting the high points of Lafors on show.
But that isn’t easy, as soon becomes apparent. Because what can you show about this colourless town? Can you paint a wooden hut red, because it looks nice and authentically Swedish, and keep the multicultural residents off camera? And who decides that, anyway? Two local adolescent girls armed with mobile phones have very different ideas from the director flown in from Stockholm by the council. The whole Superbilly project stokes confrontation within the town. In the tragi-comic Amateurs, Gabriela Pichler (Eat Sleep Die) investigates the power of images in a globalised society. 

With IFFR Live Screening on Sat 27 Jan.
 
 

Filmmaker
Gabriela Pichler
Premiere
International premiere
Country
Sweden
Year
2018
Medium
DCP
Length
100’
Language
Swedish, English, Arabic, Tamil, Kurdish, Bosnian, Romanian, German
Producer
Anna-Maria Kantarius
Production Company
Garagefilm International
Sales
LevelK
Writer
Gabriela Pichler, Jonas Hassen Khemiri
Cinematography
Johan Lundborg
Editor
Andreas Nilsson, Gabriela Pichler, Johan Lundborg
Production Design
Ellen Oseng
Sound Design
Jess Wolfsberg
Cast
Fredrik Dahl, Yara Ebrahim, Zahraa Aldoujaili