Russians have long delighted in American TV series, and now they are making their own. But a Russian Mad Men? Isn’t that as contradictory as it gets? How can consumer advertising in 60s New York be compared to the anti-capitalism of the USSR? Or is that a one-sided perspective?
Just as Mad Men's creator Matthew Weiner was inspired by his dad’s life as an advertising agent, The Thaw's director Valery Todorovksy situated his series in a milieu he knew well: the Moscow film world during the 'Khrushchev Thaw', a relatively relaxed time when censorship was loosened and new forms of entertainment arose on the emerging medium of national TV. The Thaw circles around a talented filmmaker who has difficulties getting a film off the ground. A fine example of the new wave of Russian TV, that despite bold references to repression, censorship and state-controlled media aired on the main Russian TV channels.
Film introduced by a video essay by Mad Men expert Matt Zoller Seitz.
- Director
- Valery Todorovsky
- Country of production
- Russia
- Year
- 2013
- Festival Edition
- IFFR 2016
- Length
- 127'
- Medium
- DCP
- Original title
- Ottepel
- Language
- Russian
- Producer
- Valery Todorovsky
- Production Company
- Marmot-film
- Sales
- Marmot-film
- Screenplay
- Valery Todorovsky, Alena Zvancova, Dmitriy Konstantinov
- Cinematography
- Ivan Gudkov, Fedor Lyass
- Editor
- Alexey Bobrov
- Production Design
- Vladimir Gudilin
- Sound Design
- Oleg Shloss, Alexey Mayseenko
- Music
- Konstantin Meladze
- Cast
- Evgeny Tciganov, Alexander Yacenko
- Website
- http://todorovsky-company.ru